CRED, bringing data intelligence to the football world

CRED, bringing data intelligence to the football world

Description

CRED are on a mission to bring AI driven data intelligence to the world of football, both on and off the pitch. This requires a forward thinking and design driven site

Services

Design thinking

This project provided the opportunity to combine our fintech and sports-tech design expertise, and we had a blast while doing it! We came up with solid visual metaphors that linked the two worlds of finance and football. For the aesthetic, we opted for a clean, minimal, fintech feel, accentuated with colourful photography and data graphics.