Description
We are proud partners of Wise (formerly Transferwise) since 2021, providing digital design solutions. As a Fintech Unicorn, Wise revolutionises global money transfers with reduced fees. Their recent IPO valued them at £8bn.
Our design challenges from Wise encompassed website redesign, optimising business account money transfers through iterative user testing, and creating an innovative Brazilian marketing campaign.
Services
Engaging Customers to International Transfer
We revamped Wise's Business landing page, streamlining their consumer page and using engaging animations for instant process comprehension. Understanding their brand values, we rapidly iterated their business page with appealing, simplistic animations. Reengaging the Latin American audience, we made Wise's services relatable by incorporating iconic local food groups like the "Brigadeiro" to visually quantify savings, driving traffic and engagement across email, socials, and paid ads.